Plotting a course with Mobify

Tommy Bahama - Mobile Site Rebuild
01

Year

2016

Client

Tommy Bahama

Challenge

An online paradise.

Tommy Bahama, a Seattle based purveyor of casual clothing and home furnishings, needed to convert mobile visits into sales without altering the design of their current site. We set out to turn Tommy Bahama’s mobile purchasing experience into a paradise for customers.

Main Insight
02

Audience

Casual, on their own terms.

Keeping with Tommy Bahama’s commitment to a casual lifestyle, its biggest brand evangelists are those who value shopping on their own schedule from a mobile device — they live and shop on their own terms.

Casual, on their own terms.
04

Highlights

Quick, elegant, effective.

The Mobify platform and our laid-back design made it easy for customers to find what they were looking for and ensured checkout was as effortless as a day on the beach. Customer satisfaction jumped and so did Mr. Bahama’s love for our work.

Quick, elegant, effective.
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